Media

Television

Clean Water for Africa, FOX News, August 26 2010

Cleaning up Your Cyber Image for Employers, NY1, 4 March 2009

‘Happy Hour’, Fox Business News, 18 March 2008

Print

Strength in Numbers, Wall St Journal, Nov 28, 2011

Fundraising through Facebook? Please like, Globe and Mail, Nov 2, 2011

Social, mobile boost small nonprofits’ reach, relationships, ZDNet Asia, Oct 7, 2011

Study: Internet users more likely to volunteer for groups, CNN.com, Jan 18 2011

Charity 2.0 puts users as force behind social change, ZDNet Asia, Jan 14 2011

Video: Paull Young, charity: water, PR Week, 15 October 2010

Storytelling at center of water charity campaign, PR Week, 13 August 2010

Lion Brand Yarn finds success in measured approach to social media, PR Week, 14 August 2009

Staffers Star in Lion Brand Yarn Podcast, MultiChannel Merchant, 29 June 2009

Top 50 Marketing Blogs 2009, B&T 12 June 2009

Don’t Be Stupid, Australian Financial Review, 28 April 2009 (subscription required) PDF of article

Writing on the Facebook Wall, Sydney Morning Herald, 14 February 2009

Graco Builds On Social Media Relationships, MediaPost, 20 August 2008

Who’s That Selling at Your (Online) Door?, Christian Science Monitor,17 March 2008

Welcome to Australia’s marketing blogosphere, B&T, 12 November 2008

Young and Restless, Media Connect, April 26 2007

Books

Tactical Transparency: How Leaders Can Leverage Social Media to Maximize Value and Build Their Brand, Shel Holtz and John Havens, Josey Bass, November 10 2008

Introduction to Public Relations: Theory and Practice, Joy Chia and Gae Synnott (eds), Oxford University Press September 2009